Hmmm, this table I'm about to shake has many Instagram vendors on it.
Those who are just interested in increasing their numbers without thinking of who will buy from me?
Now for a vendor who sells physical product, she might be lucky gain from this system eg someone selling children's bag, these random followers might be someone's dad, mum, Aunty or uncle and as such may become a customer.
But for you that is running a business based on your passion, skill, knowledge and expertise, you aren't that lucky.
It is of great importance that you attract clients who are highly targeted and relevant to your product & services not just random follow for follow, followers.
Your ideal customers are those who deeply need the solutions you provide, who can do much with it and can afford to pay you.
Don't just increase your your numbers aimlessly, it will hurt your brand at the end.
How well do you know who your ideal customer is? Share your ideal customer Avatar below, if you have one.